HUGO STARNS

Briefs
1. A promotion package for the release of an album, to include a music promo video, together with two of the following three options:

a website homepage for the band;

a digipak for the album’s release;

a magazine advertisement for the digipak.
2. A promotion package for a new film, to include a trailer, together with two of the following three options:

a website homepage for the film;

a film magazine front cover, featuring the film;

a poster for the film.
3. An advertising package for a new product or service, to include two TV advertisements, together with two of the following three options:

a radio advertisement;

a TV programme sponsorship sequence;

a web pop-up.
4. A promotion package for a new computer/video game, to include two TV advertisements, together with two of the following three options:

the cover of the game’s package;

two hyperlinked pages from the game’s website;

a magazine advertisement for the game.
5. A promotion package for a new soap opera, to include a TV trailer, together with two of the following three options:

a listings magazine front cover featuring the new soap;

two hyperlinked webpages (with video extract) for the soap’s website;

a poster for the soap.
32 © OCR 2011
GCE Media Studies v5 June 2011
6. A selection of materials related to an original children’s TV drama, to include the title sequence to the TV programme, together with two of the following three options:

the front cover to a magazine for the series;

a DVD cover for the series;

a radio advertisement for the magazine.
7. An extract from an original documentary TV programme, lasting approximately five minutes, together with two of the following three options:

a radio trailer for the documentary;

a double-page spread from a listings magazine focused on the documentary;

a newspaper advertisement for the documentary.
8. The first two pages of an original local newspaper (if done as a group task, each member of the group to produce an individual edition of the newspaper, following the same house style), together with two of the following three options:

a billboard poster for the newspaper;

a radio advertisement for the newspaper;

two hyperlinked pages from the paper’s website.
9. A website for a new TV channel (to include a minimum of three hyperlinked pages with original images, audio and video extract), together with two of the following three options:

a newspaper advertisement for the channel;

a double page spread for a listings magazine, focused on the channel’s launch;

an animated ident sequence for the channel.
10. A short film in its entirety, lasting approximately five minutes, which may be live action or animated or a combination of both, together with two of the following three options:

a poster for the film;

a radio trailer for the film;

a film magazine review page featuring the film.
© OCR 2011 33
GCE Media Studies v5 June 2011
11. The first level of a new computer/video game, together with two of the following three options:

the cover for the game’s package;

a magazine advertisement for the game;

a radio advertisement for the game.
12. An extract/package from a local TV news programme, lasting approximately five minutes, together with two of the following three options:

two hyperlinked pages from the programme’s website;

a generic radio trailer for the programme;

a short title sequence for the programme.
13. An extract from a radio play, lasting approximately five minutes, together with two of the following three options:

a newspaper advertisement for the play;

a double-page listings magazine feature about the play;

a page from the radio station’s website promoting the play.
14. The first four pages from an original regional magazine (if done as a group task, each member of the group to produce an individual edition of the magazine, following the same house style), together with two of the following three options:

a radio advertisement for the magazine;

two hyperlinked pages from the magazine’s website;

a billboard advertisement for the magazine.